Best Reading of the Day - Entry 0183 Macy's Restructuring

Just over a week after Macy's won mobile retailer of the year the company is in the news again for its omnichannel efforts.  14 stores will close, 2 stores will open, 150 people will be hired for digital in San Francisco, and more.

These two takes are quite different on this story and both are worth reading.

First is 'Internet Retailer' with this headline:

Macy’s steps up its online investments

https://www.internetretailer.com/2015/01/08/macys-steps-its-online-investments

Next is 'Chain Store Age' with this headline:

Macy's restructuring: 14 store closures, thousands of layoffs, perhaps an off-price focus

http://www.chainstoreage.com/article/macys-restructuring-14-store-closures-thousands-layoffs-perhaps-price-focus

Here is a snippet from that first piece:

Macy’s Inc. announced today that it will merge its online and store merchandising marketing teams, hire 150 more employees for its digital center in San Francisco, close 14 stores while opening two new ones, and trim the number of workers in each store.

"Our business is rapidly evolving in response to changes in the way customers are shopping across stores, desktops, tablets and smartphones,” says chairman and CEO Terry J. Lundgren.” We must continue to invest in our business to focus on where the customer is headed—to prepare for what's next."

Happy Reading,

J.W. Gant