MorningNewsBeat on Loyalty and on eCommerce

I've been on the road the last 3 days and have found it impossible to keep up with my daily research.  Thankfully the MorningNewsBeat is another great resource and I've captured a couple stories I otherwise would have missed thanks to the site.

http://morningnewsbeat.com/

Loyalty

Here is the first one focused on a new report from Bond Brand Loyalty:

http://morningnewsbeat.com/News/Detail/46770/2015-04-13/

Here is a snippet from that piece:

KC's View: I think a lot of the problem is that many of these loyalty programs are just forms of electronic coupons, and they don't really differentiate themselves. It is instructive that Amazon was ranked as having a strong loyalty program, but it doesn't really have one in the traditional sense - you pay to be part of Amazon Prime, and the offers one gets that are related to previous purchases aren't defined as being loyalty-related. They're just relevant ... which has far greater consumer power, I think.

You can download the full report, if you provide contact details, from BBL directly:

http://info.bondbrandloyalty.com/the-loyalty-report-2015

eCommerce

Next up is Internet Retailer's report on eCommerce growth:

http://morningnewsbeat.com/News/Detail/46795/2015-04-15/

Here is a snippet from that piece:

KC's View: One interesting note from the Internet Retailer rankings: Walmart is in the third position, Staples is in fourth, and Office Depot is ranked sixth. However, if the announced deal that would have Staples acquiring Office Depot is permitted to take place by antitrust regulators, the combined Staples-Office Depot online business would actually be bigger than Walmart's.

But not for long, I expect ... if Walmart continues to invest mightily in its e-commerce initiatives.

Here is a link to the Internet Retailer story, that also contains a link so you can purchase the full report:

https://www.internetretailer.com/2015/04/14/e-commerce-grows-most-mid-sized-retailers-top-500

Happy Reading,

J.W. Gant