Regional Grocers Continue to add In-Store Pickup

Hy-Vee, based in Des Moines, Iowa, is the latest grocer to respond to the challenge of grocery in-store pickup or delivery.  Walmart is moving forward with plans to expand after a successful test and this may quickly become a table stakes offering for supermarkets.

One VP of Marketing I know stated last year Hy-Vee needs this more than most of the other regional players.  Apparently the executives at Hy-Vee agree on its importance.

Here is the story from MorningNewsBeat:

http://morningnewsbeat.com/News/Detail/47437/2015-07-22/

Here is a snippet from that piece:

KC's View: Hy-Vee has that right. I continue to believe that when Walmart makes the decision to roll out e-grocery nationally, it will do it fast and it will do it decisively ... mostly because it has to. And so it is incumbent on brick-and-mortar retailers to simultaneously do everything they can to differentiate their in-store experiences while also building up their e-commerce credibility. It's that, or risk losing the customer because of real or perceived irrelevance.

Here is his home site:

http://www.morningnewsbeat.com/

Happy Reading,

J.W. Gant