Wednesday, May 6, 2015

In-Store Mobile Payments

Pretty good article over on Mobile Commerce Daily regarding mobile payments in the store:

http://www.mobilecommercedaily.com/road-to-in-store-mobile-payments-is-bumpy-for-apple-pay-mcx

Here is a snippet from that piece:

Bringing contactless mobile payments to bricks-and-mortar stores continues to be a challenging process plagued with technology difficulties, inexperienced store associates and an evolving landscape.

Enabling in-store mobile payments at scale is viewed as a key goal but one that has proven to be elusive over the past few years for a variety of reasons. The latest setbacks include reports of Apple Pay not working at Home Depot stores, Best Buy switching allegiance from MCX to Apple Pay as well as the departure of MCX CEO Dekkers Davidson.

Happy Reading,

J.W. Gant

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