Tuesday, December 2, 2014

Best Reading of the Day - Entry 0174 Social Media Nightly News

Does that title make any sense?

Social Media Nightly News

Didn't think so.  Yet, it does.

ABC is kicking off a Facebook version, supplement, or enhancement (call it whatever you like) to its World News Tonight.  Interesting new approach.

http://adage.com/article/digital/abc-kicks-social-media-version-world-news-tonight/296024/

Here is a snippet from that piece:


The 1-minute-long news summaries will appear every weekday, starting today, on the show's Facebook page. In what the company said was a first for a network anchor, "Facecast: The One Thing" will be hosted by David Muir, who took over the evening newscast from Diane Sawyer in September.

Three other stories caught my eye, finally, and are worth noting.  Digital coupons are catching fire in the Supermarket vertical.

First is the Golub Corporation promoting the new Groupon app:
http://supermarketnews.com/marketing/price-chopper-promotes-new-grocery-app

Next is Meijer with their new mPerks rewards campaign:
http://www.chainstoreage.com/article/meijer-readies-digital-coupon-promotion

Finally is SpartanNash with their digital coupons:
http://www.progressivegrocer.com/industry-news-trends/wholesalers-distributers/spartannash-digital-coupons-hit-15-redemption-rate

Happy Reading,

J.W. Gant

**UPDATE** Corrected a typo stating the three stories are worth "noting" vs. "nothing".

No comments:

Post a Comment