Best Reading of the Day - Entry 0153 Modern Convenience Stores

This article is a week old but I just found it.  Therefore, it is the best read of the day.

Nielsen has an interesting study on consumer behavior in Europe and the rise of the modern convenience store.  In the United Stated we've seen big-box retailers such as Wal-mart and Target join the ranks of the small footprint store.  Very interesting observations in this article.

http://www.nielseninsights.eu/articles/the-rise-of-the-modern-convenience-store-in-europe

Here is a snippet from that piece:

The slow economic recovery in Europe hasn’t delivered as much positivity as consumers had expected, keeping optimism in short supply. Consumers remain cautious, and the economic turbulence of the last five years has changed shopper behaviour in the process. In short, shoppers have grown increasingly focused on value, cost and convenience—attributes that have sparked expansion in the discount trade channel, the development of smaller store formats in many countries and the creation of a new online channel in some countries.

Happy Reading,

J.W. Gant