Tuesday, September 2, 2014

Apple Payments - NFC, Amex, MasterCard, and VISA?

Wow.

The rumor mill is certainly churning with anticipation building ahead of Apple's announcement in Cupertino on September 9.

The biggest news I'm hearing that doesn't concern a wearable device such as an iWatch regards the following (all rumors until Sept 9):


  • The new iPhone will contain a NFC chip to enable payments in close proximity.
  • Apple has signed a deal with VISA for mobile payments.
  • Apple has signed a deal with both MasterCard and VISA for mobile payments.
  • Apple has signed a deal with American Express for mobile payments.
Wow.

Pretty intense rumor mill regarding Apple finally embracing NFC technology, something I've been extremely skeptical of to date.  You can't just ignore a firestorm of rumors though so September 9 should be fun, as we expected it would be.

Here is one excellent article by Karen Webster worth reading if you follow mobile payments:


The American Express rumor:


The MasterCard and VISA rumor:


How many days left until the event?  Once again Apple has succeeded in building interest for their product launch.  Seems to be a strong feed of information from the supply chain yet again but the main points may have nothing to do with the hardware this time.  That is an opportunity for Apple to regain some of its vaunted secrecy ahead of a product launch.

Happy Reading,

J.W. Gant

**UPDATE** Good article here that lays out the entire story:
https://www.yahoo.com/tech/what-is-nfc-and-why-does-it-matter-for-the-iphone-6-96456683964.html?src=rss

**UPDATE #2** Another good article on this story stated merchants will decide whether or not Apple's foray in to payments will be successful.  True, unless consumer demand forces acceptance, a difficult trick to pull off.
http://blogs.forrester.com/denee_carrington/14-09-04-merchants_will_decide_the_fate_of_apples_mobile_wallet

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