Monday, March 24, 2014

Three Points of News - iOS 7, Wendy's and Walmart

First up is news on iOS 7 that has gone under the radar so far.

http://www.cultofmac.com/271225/appreciated-ios-7-feature-will-change-world/

Here is a snippet from that piece:

A curious download hit Apple’s app store this week: a messaging app called FireChat.

It’s a new kind of app because it uses an iOS feature unavailable until version 7: the Multipeer Connectivity Framework. The app was developed by the crowdsourced connectivity provider Open Garden and this is their first iOS app.

The Multipeer Connectivity Framework enables users to flexibly use WiFi and Bluetooth peer-to-peer connections to chat and share photos even without an Internet connection. Big deal, right?

But here’s the really big deal — it can enable two users to chat not only without an Internet connection, but also when they are far beyond WiFi and Bluetooth range from each other — connected with a chain of peer-to-peer users between one user and a far-away Internet connection.

It’s called wireless mesh networking. And Apple has mainstreamed it in iOS 7. It’s going to change everything.

Next is news on mobile payments in the new Wendy's app:

http://www.mobilecommercedaily.com/wendy%E2%80%99s-eyes-personalized-mobile-commerce-with-nationwide-payment-launch

Here is a snippet from that piece:

Wendy’s has rolled out mobile payments to all of its United States locations, giving the brand a first-mover advantage in the quick-service restaurant space as well as early insight into how Bluetooth, Wi-Fi and other types of technology can improve the in-restaurant experience.

Eighty-five percent of Wendy’s locations in the United States began accepting mobile payments one week ago through the company’s branded iPhone and Android app, with the remaining percent joining soon. The payments currently rely on a six-digit, one-time code, but the quick-service restaurant is also testing other types of technology to cut down on the number of steps involved in paying for a meal.

“Right now you’re using a six-digit code to connect to the POS — we may use Bluetooth, for example, instead of a six-digit code,” said Brandon Rhoten, vice president of digital at Wendy’s, Dublin, OH.

You may recall Wendy's just announced as an owner of MCX preparing for a future mobile payments offering.

Finally is news on Walmart offering price comparison functionality within their app, in a limited fashion.

http://www.morningnewsbeat.com/#A44070

Here is a snippet from that piece:

KC's View: I think that any tool that creates price transparency is potentially powerful, but I have to admit that I am less than overwhelmed by the description … because the comparison is taking place after the Walmart purchase, not before. Plus, not comparing prices to online retailers seems a little disingenuous, since that's where some significant price competition comes from.

Happy Reading,

J.W. Gant

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