Wednesday, March 13, 2019

CVS the Customer Experience Store

I found this little article to be well worth your time.

CVS has been doing pretty serious work over in R.I. trying to crack the code of the Age of the Customer.

Here is the full article on their concept stores and then one on their overall initiatives:

https://risnews.com/first-look-inside-cvs-healthhub-concept-stores

https://risnews.com/cvs-invests-big-customer-experience

Here is a snippet from the piece on their concept stores:

“We're opening a series of healthcare concept stores which will be a testing ground for a new retail engagement model that brings healthcare services to consumers in a more convenient, more accessible, and more customer focused manner,” Merlo said speaking at the JPMorgan Healthcare Conference. “As we pilot new programs and service offerings we will identify the solutions that are most effective and scalable and then roll them out more broadly across our footprint.”

Happy Reading,

J.W. Gant

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