Great little read from the folks at FMI.
For the folks who don't know the Supermarket retail sector here is a quick note to help you. "Grocery" is not the store you go to. That is called a "Supermarket". Grocery is all the stuff in boxes, bags, plastic or glass bottles, etc. in the center of the store. Combine that with fresh produce, meats, deli and bakery and you get more than just a "Market" you get a "Supermarket". Hard to order your fresh apples online, but easy to get that box of diapers. Yes? Yes.
Read the whole story here:
http://www.fmi.org/digital-shopper
Happy Reading,
J.W. Gant
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