Ron Johnson Launches New Retail Company

When the previous head of Apple's retail stores makes a move it is worth taking a look at.

While the Apple formula doesn't appear to have worked at JC Penney, what could be done from a completely blank slate?  We'll get to find out in 2015.

http://www.chainstoreage.com/article/ron-johnson-launching-start-helps-online-shoppers-choose-products

Here is a snippet from that piece:

The cat is finally out of the bag. Former J.C. Penney CEO and Apple retail head Ron Johnson confirmed that he is launching a new company—but it’s not a tech-gadget delivery service as was widely rumored. Instead, the new initiative, set to launch in 2015, is designed to help online hoppers make the right product choices.

Johnson told the Wall Street Journal his new start-up, called Enjoy, is a service that will change the way consumers buy "things that matter," and enable shoppers who start their shopping on the Web to connect with a product before making a decision.

I'll be following Enjoy Technology to see what comes.  Would be fun to peak in to the making of this new endeavor.

To visit the company's website click here:

http://www.enjoytech.com/

Happy Reading,

J.W. Gant