Friday, August 2, 2013

Best Reading of the Day - Entry 0023 Walmart Scan & Go

Walmart is at it again.  The new approaches, new technology, new functionality in their app, and more, keep rolling out week in and week out.  This is one retailer intent to be on the boat when it comes to in-store customer experience management through mobile.



Read this little snippet to see if it captures your interest:

Walmart continues to ramp up its mobile in-store Scan & Go program by giving users the ability to clip coupons by tapping their smartphones and having the savings automatically applied when they check out.

Personalized experience management through mobile enhancing the in-store experience.  Does that sound like a theme I've touched upon in this blog so far?

Yes.

Here is the whole article.

http://www.mobilecommercedaily.com/walmart-boosts-scan-go-self-checkout-with-mobile-coupons

Happy reading,

J.W. Gant

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