I was surprised by this one, but then, not.
They do this all so well. Fully integrated top to bottom and left to right their digital relationships with their customers are second to none. Full stop.
Here is a snippet from the story:
http://bankinnovation.net/2017/07/nearly-one-third-of-all-starbucks-payments-are-mobile/
Here is the full story:
What makes the Starbucks mobile wallet such a popular option when it comes to paying for that morning coffee?
Mobile payment at the coffee company’s U.S. stores increased to 30% of all stores, according to the earnings Starbucks reported yesterday, meaning just under a third of customers are now paying via mobile.
Meanwhile, Starbucks Mobile Order & Pay transactions increased as well to 9% of all transactions in U.S stores.
Happy Reading,
J.W. Gant
Mobile payment at the coffee company’s U.S. stores increased to 30% of all stores, according to the earnings Starbucks reported yesterday, meaning just under a third of customers are now paying via mobile.
Meanwhile, Starbucks Mobile Order & Pay transactions increased as well to 9% of all transactions in U.S stores.
Happy Reading,
J.W. Gant
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