BRotD - Entry 0250 Mobile App Marketing

Best Reading of the Day

Great article, yet again, from the folks at Google.

Never forget however they are looking to sell you something.  Don't let that stop you from reading this if you are in to mobile apps.

https://www.thinkwithgoogle.com/articles/app-marketing-new-download-growth-engaged-users.html

Here is a snippet from the piece:

App marketers may be flush with new downloads, but not everyone is equipped to make loyal users out of them. Ken Rudin, director of growth and analysis at Google, shares tips on how data can provide the insights needed to keep new users engaged and loyal.

Happy Reading,

J.W. Gant