Tuesday, April 25, 2017

Augmented Reality for HBC

I think this is very cool.

We've seen something like this in the world of Lowe's and Home Depot.  Virtual assistance on remodeling efforts or the like.

How about a personal assistant to try on beauty products, through your smart phone?

Read more:

https://econsultancy.com/blog/69016-why-beauty-brands-are-betting-on-augmented-reality/

Here is a snippet from the piece:

Sephora is the latest brand to introduce AR into its app, with its ‘Virtual Artist’ feature allowing users to ‘try on’ different looks by overlaying make-up onto photos. A tutorials feature also demonstrates exactly how to achieve specific looks.

Happy Reading,

J.W. Gant

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