Wednesday, March 2, 2016

Quick Service Restaurant Mobile Ordering Continuing to Grow

Another QSR is doing major work in mobile ordering.

White Castle.

This phenomenon should continue as table stakes at this point.  If your company is a quick service restaurant and you aren't doing this you are not relevant to your customer.

Read more here:

http://www.mobilecommercedaily.com/white-castle-ramps-up-mobile-ordering-efficiency-with-app-redesign

Here is a snippet from the piece:

Fast food chain White Castle is aiming to be a strong competitor in mobile ordering with a revamped application that pairs Apple Pay, order history, favorites and streamlined offer viewing to keep up with contenders.

As mobile apps have become a necessity for retailers, White Castle is hoping to stay competitive by updating its mobile app with a more efficient ordering system.

Happy Reading,

J.W. Gant

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