https://econsultancy.com/blog/68560-five-compelling-reasons-to-offer-free-wi-fi-in-store/
Here is a snippet from the piece:
According to research, more than 90% of consumers now use their smartphone while shopping in-store.
So, first and foremost, that is a huge percentage of people walking through the door that a retailer could potentially target.
If a store does not have Wi-Fi, I doubt it would impact the customer’s perception too negatively.
But on the flip side, customers are much more likely to have a positive response towards those that do.
Happy Reading,
J.W. Gant
So, first and foremost, that is a huge percentage of people walking through the door that a retailer could potentially target.
If a store does not have Wi-Fi, I doubt it would impact the customer’s perception too negatively.
But on the flip side, customers are much more likely to have a positive response towards those that do.
Happy Reading,
J.W. Gant
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