Tuesday, May 3, 2016

BRotD - Entry 0243 Mobile Commerce Changing Major Retailers

Best Reading of the Day

Great story over on Forbes.com:

http://www.forbes.com/sites/barbarathau/2016/04/30/how-mobile-commerce-is-changing-the-face-of-the-nations-biggest-retailers-from-wal-mart-to-macys/#1d826c0b668d

Here is a snippet from the piece:

It would not be hyperbole to call mobile devices, namely smartphones, the most disruptive lifestyle shift birthed by the Internet revolution.

And that disruption is carrying over into how consumers shop for goods.

The still-unfolding changes in consumers’ mobile shopping behavior is forcing established retailers to think on their feet and divert capital spending from stores to mobile — and quickly.

Bloomberg Intelligence senior retail analyst Poonan Goyal shared with Forbes how legacy retailers Macy’s, J.C. Penney, Kohl’s, Wal-Mart and Target TGT -0.17% are leading the mobile charge.

Happy Reading,

J.W. Gant

No comments:

Post a Comment