The Surveillance Economy

I don't recall having heard that exact phrasing until reading this recent piece in The New York Times.

The Surveillance Economy

I've read quite a bit about how authoritarian regimes around the world are using information tech to monitor and control its people.  Facebook is not a passive player in that space.  The political space has been highlighted since 2016 and the impact of Active Measures by Russian state sponsored actors to impact the elections in the United States. Also, it has been clear for quite some time how much data companies have on potential customers.  Finally, we've seen some positioning by Apple vs. the likes of Facebook (or Google) in data privacy.

This coin of phrase was new to me however and it caught my eye.  This is a good read.  How much do companies know about us? 

Read more to find out.

Here is the full story:

https://www.nytimes.com/interactive/2019/04/30/opinion/privacy-targeted-advertising.html

Here is a snippet from the piece:

“The way ads are targeted today is radically different from the way it was done 10 or 15 years ago,” said Frederike Kaltheuner, who heads the corporate exploitation program at Privacy International. “It’s become exponentially more invasive, and most people are completely unaware of what kinds of data feeds into the targeting.”

Happy Reading,

J.W. Gant